Throughout the first half of this semester I really enjoyed writing this blog. Even though, I did not keep up in the end, I had fun writing the last blogs and catching up on it.
In general, this class is nothing what I expected. Before I started this Spring semester I thought of boring lecturing about the history of advertising. But the group works are a lot of fun and it is impressive how on the one hand different me and my classmates perceived things differently and disagreed at some points, and on the other hand how we agreed on other aspects.
Today in class we discussed how we can advertise "Spam" to get it sold to college students. My group figured out that we should focus on the college life and how it includes partying. We figured that Spam could be a good midnight snack after a night (full of alcohol). When we presented our idea it was brought to our attention that another group, all the way across the room, had a similar plans and that was just a moment of realization how simple it is to find something that appeals to more people.
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