This is my third year in America and even if I have no interest in football at all, I am always excited for the Super bowl commercials. This year one commercial was very outstanding to me and I was somehow shocked and on the other hand very happy (if you can say so) to see it on TV and even during the Super Bowl. I am talking about the Domestic Violence PSA commercial.
The Super Bowl is one of the biggest event to force products and brands on people so I am glad PSA takes their chances and addresses one of the biggest problems in American households to their audience.
I can imagine living rooms and bars got quiet when this commercial was shown and it made people think. I hope the message "When it is hard to talk - it is up to us to listen" has reached many people.
Super Bowl PSA
A further ad I really enjoyed was the Fiat commercial for the new Fiat 500x. To me it was very original and since fiat is an italian brand I was very happy it took place in that little Italian village with the old italian man and all features people think of when they are confronted with Italy.
This commercial was simple and like I said original.
Super Bowl Fiat
All in all, it is hard to pick favorites because every commercial has a different way to approach and a different message.
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